I Didn’t Know I Was An Influencer: stories of accidental success


Most successful blogs and social channels have been built up slowly, with not only great content, but great marketing strategies needed to get an Influencer seen above the rest (for our tips on becoming an Influencer, see our previous article). However, there are occasionally times when the social media stratosphere takes things into its own hands, and makes someone a star. We are taking a look at those times the internet has unexpectedly, and rather beautifully, made someone famous.

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Posted in Influencers, Social Media Trends

How Do Brands Tackle Social Issues?


Social media is an increasingly political space, with Twitter a key player in the American 2016 election and still in the current political climate. Social media platforms are a key source of mass communication, and political events, ideas, protests and petitions are frequently shared across different channels.

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Posted in Business, Social Media Trends

The Ultimate Guide: How to Become an Influencer

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Have you always been well-liked? Do you have friends, a nice job, a cool haircut? Depending on your lifestyle or the profession you are in, you may very well already have an influence over many people around you and be unaware of it. Or maybe you are aware, but still are asking yourself how you can become an Influencer.

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Posted in blogger, Influencer Marketing, Influencers

4 Ways to Engage with Customers Using Social Media


Responding to customers is a tricky task for any business, and in the age of social media it is even harder. With many customer transactions taking place in the public online sphere, handling complaints, queries or comments is a sensitive issue. The success of any business requires adaptability and responding to customer feedback, after all who knows better than your customers what they want? However, the different ways of handling this communication over social media means that some companies get lost in a deluge of comments and complaints. Therefore, we have clarified the different ways you can use social media to connect with your customers and encourage communication.


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Posted in Business

Romance on the Road: an interview with the Two Drifters


With WiFi reaching the remotest of regions and wanderlust as infectious a condition as ever, travel blogging is becoming even more of an option for those who wish to travel and earn. With the rise of blogger numbers, the quality of content is unparalleled with stunning locations, skilled photography and informative, entertaining writing. It’s not hard to see why travel blogs and social media profiles are more popular to follow than ever, and one that is growing more popular everyday is the tale of the Two Drifters, Amy and Nathan.

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Posted in blogger, Influencers

Scale Your Content Strategy with Influencer Marketing


Most content marketers have tasks assigned to them every week, constant pings about creating more content pieces for the firm’s digital properties and promoting them on social media platforms. However, many constantly put off these tasks due to time and resource constraints.

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Posted in Influencer Marketing
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Buzzoole is the first influencer marketing platform that connects brands with key influencers and their audiences

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Looking for a powerful tool to quickly find an influencer in your category? Try our Buzzoole Finder: all the right influencers at the tip of your fingers.

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