Which hashtags should you use on Instagram?
On social media, hashtags are labels used to group content of the same theme. By tapping on a specific hashta…
FTC updates the guidelines for Influencers: what’s new
The Federal Trade Commission (FTC), the American agency that prevents anticompetitive business practices and …
Our Interview with ClioMakeUp, queen of the Beauty world
For our “Ask the Creator” column, we had the pleasure to meet the Italian queen of make-up. She went from mak…
Influencer Marketing: the industry benchmark
More and more companies are now using Influencer Marketing as a strategic business incentive. To set realisti…
