Blog Archives


Buzzoole Gains Important Recognition Thanks to Technological Innovation and Advanced Measurement Capabilities

This week we announced our inclusion as a representative vendor in Gartner’s Market Guide for Influencer Marketing. Gartner, the world’s leading research and advisory company has selected and reported on ten Representative Vendors: nine are vendors with North American headquarters,

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Posted in Business, Buzzoole

Why is Big Data essential for Influencer Marketing?

Big data, the gold rush of the 21st century. It’s now woven into every section of the global economy.  Businesses are using it to discover useful patterns and trends that can bring significant improvements in their various strategies. Fabrizio Perrone

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Posted in Big Data

How to calculate the ROI of your Content Marketing

Every business that has invested in content marketing has asked these questions: How do we measure its success? What are the best metrics for proving results? Which data-points should be presented to C-level execs to prove ROI? Fabrizio Perrone CEO

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Posted in Uncategorized

Buzzoole selected by the Unilever Foundry to participate in Millennial 20/20 in London

millennial 20/20

We are very glad to announce that Buzzoole has been selected to participate in Millennial 20/20 Summit in London on 13-14th April 2016 by The Unilever Foundry! Claudia Spaziano Claudia is Content Strategist at Buzzoole. Branding and advertising passionate, she’s

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Posted in Business

How to make sense of Big data and Semantics?

how to make sense to big data and sematics

The definition of Big Data and Semantics According to SAS, Big Data can be described as a large volume of data, both structured and unstructured, that floods businesses on a daily bases. The Economist has defined this explosion of information

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Posted in Big Data

Learn more about Software as a service (Saas)

If you don’t know what Saas is, here is a definition: Software as a Service (SaaS) is a software distribution model in which applications are hosted by a vendor or service provider and made available to customers over a network,

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Posted in Business
buzzoole influence engine optimization

Buzzoole is the first influencer marketing platform that connects brands with key influencers and their audiences

buzzoole finder

Looking for a powerful tool to quickly find an influencer in your category? Try our Buzzoole Finder: all the right influencers at the tip of your fingers.

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