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content marketing

How to calculate the ROI of your Content Marketing

content marketing

Every business that has invested in content marketing has asked these questions: How do we measure its success? What are the best metrics for proving results? Which data-points should be presented to C-level execs to prove ROI? Fabrizio Perrone Fabrizio

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Posted in Content Marketing

Boost your brand with Live Tweeting


Whether you are already savvy enough to master it at the best, or you keep thinking of it as a TV shows-related practice which, like a star, rises and dies too shortly bringing no-one-knows what benefits, this is the blogpost

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Posted in Business

#buzzmypets: a four-legged April Fools


The first day of April is supposed to be a funny day. Well, everyone knows that not all the jokes are funny, and there are some pranks which really miss the target. Here at Buzzoole we tried to make up

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Posted in Campaigns

How to Capitalize On the Consumerization of Native Advertising

native ads, native advertising

In any description of platform-specific advertising today, there’s one word you’re guaranteed to see: Native. But this should not surprise you. Every platform and advertiser seems to be awash in native advertising. Fabrizio Perrone Fabrizio is CEO and Co-Founder at Buzzoole.

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Posted in Content Marketing

Why Consumers Trust Influencers Over Brands?


There’s a small coffee shop in my town – the kind of business you picture in your mind when you think of a small independent brand…Fabrizio Perrone Fabrizio is CEO and Co-Founder at Buzzoole. Serial startupper since 2007, he founded

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Posted in Influencer Marketing

#BuzzCustomer: Interview with Davide Basile from Original Marines


Word of mouth is the oldest form of commercial communication. Nevertheless, with the development of new technologies it has also become even more relevant and powerful. In Buzzoole, we are convinced that buzz marketing is a key point of our

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Posted in Case Study
buzzoole influence engine optimization

Buzzoole is the first influencer marketing platform that connects brands with key influencers and their audiences

buzzoole finder

Looking for a powerful tool to quickly find an influencer in your category? Try our Buzzoole Finder: all the right influencers at the tip of your fingers.

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