3 Influencer Marketing Tactics You Must Stop Using

There are few joyful moments in a business marketera��s life including implementing a new tactic a�� and seeing it work like magic. It gives you a sense of fulfillment, especially if it brings promising initial results. So, after a few days of celebrating, the tactic is added in your long-term repertoire, and then you move on, searching for the next best strategy.

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Posted in Business

The first image recognition system for Influencer Marketing

In our mind, eyesight appears to be something simple. It is easy for us to understand whether the image we are looking at is actually an animal, a person or a landscape at sunset.

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Posted in Buzzoole

Why invest in YouTube campaigns to boost your branda��s visibility

girl filming herself while trying out some new makeup items.

Take a look around – your favourite YouTubers are covering billboards, flyers, magazines and other print materials. Ita��s happening based on the realisation that influencers can be powerful allies a�� with millions of engaged audiences and passionate followers who are hungry for content, YouTube influencers are an already-established medium for brands looking to gain traction.

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Posted in Social Media Trends

Influencer Marketing for Live Events

Where does live event promotion flourish best? Social media! Though ita��s tempting to separate your online and offline marketing strategies, combining the two is where they thrive. Coverage of events is some of the most engaging of social media content, particularly on platforms like Twitter, but also across the board as long as your content suits the platform.

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Posted in Business

The Fenty Launch: Influential Beauty Bloggers

Rihanna

Amid the flurried social media frenzy of Rihanna’s new beauty brand release, we take another look at the beauty industry and the online world of Influencers. Most importantly, how Influencers are shaping the industry more and more.

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Posted in Case Study, Social Media Trends

Influencer Marketing Strategies for Halloween

Spending for Halloween this year is expected to reach $9.1 billion in America alone, up 8.3% from last yeara��s record $8.4 billion. It is an event that features heavily on social media, across the topics of food, fashion, beauty, interior design, crafts and lifestyle and more.

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Posted in Business, Case Study
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