{"id":51754,"date":"2021-07-13T10:10:02","date_gmt":"2021-07-13T08:10:02","guid":{"rendered":"https:\/\/blog.buzzoole.com\/?p=51754"},"modified":"2021-07-13T11:04:10","modified_gmt":"2021-07-13T09:04:10","slug":"intervista-the-globbers","status":"publish","type":"post","link":"https:\/\/blog.buzzoole.com\/it\/osservatorio-influencer-marketing\/intervista-the-globbers\/","title":{"rendered":"Ask The Creator: intervista con The Globbers"},"content":{"rendered":"\n<p>Luca e Alessandro, conosciuti come \u201cThe Globbers\u201d, sono i vincitori della nostra ultima <a href=\"https:\/\/blog.buzzoole.com\/it\/osservatorio-influencer-marketing\/migliori-travel-influencer-instagram-2021\/\">classifica<\/a> dei migliori Travel influencer italiani su Instagram. In questa speciale intervista ci raccontano la loro esperienza di travel creator offrendo anche interessanti consigli per chi vuole intraprendere un percorso simile al loro. Scopriamo cosa ci hanno raccontato.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Ciao Luca e Alessandro, raccontateci un po\u2019 di voi e di come \u00e8 nato il vostro progetto.&nbsp;<\/strong><\/h4>\n\n\n\n<p>Il progetto The Globbers nasce nel 2015 come puro passatempo. Entrambi con un lavoro a tempo indeterminato non avevamo tantissimo tempo da dedicare a questa attivit\u00e0 extra, ma cercavamo di raccogliere pi\u00f9 informazioni possibili durante i nostri brevi e non cos\u00ec frequenti viaggi per alimentare la pagina appena nata con materiale fotografico e informativo. Il nostro blog e la pagina Instagram sono nati contemporaneamente. Con il passare del tempo e con le scelte di vita fatte, che ci hanno portato a lasciare il lavoro e a intraprendere un viaggio di sola andata per il Sud Est Asiatico, il progetto ha cominciato a ingrandirsi sempre di pi\u00f9 e ad assumere una sua identit\u00e0. La figura dell&#8217;influencer e del content creator ha cominciato a delinearsi sempre di pi\u00f9 nel mondo del marketing, ed \u00e8 stato proprio qui con il nostro ritorno in Italia che brand di vario genere, enti del turismo, hotel, hanno cominciato a contattarci per collaborare. Inevitabilmente questo ci ha portato ad aprire una P.IVA e a considerare quello che stavamo facendo un lavoro a tempo pieno a tutti gli effetti. Abbiamo investito moltissimo su questo progetto e pi\u00f9 il tempo avanza pi\u00f9 le soddisfazioni sono gratificanti sia a livello personale che professionale.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-instagram wp-block-embed-instagram\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CQYW-02lw9M\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"13\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/CQYW-02lw9M\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\"> View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/CQYW-02lw9M\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A post shared by Luca &amp; Alessandro (@the_globbers)<\/a><\/p><\/div><\/blockquote><script async src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script>\n<\/div><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Nella moltitudine di profili dedicati al Travel quali sono le caratteristiche distintive che dovrebbe avere un creator? Nello specifico, su cosa avete basato la vostra identit\u00e0 nel mondo social?<\/strong><\/h4>\n\n\n\n<p>Un content creator, in questo momento, deve avere come parola d&#8217;ordine QUALITA&#8217; e a seguire IDENTITA&#8217;. La qualit\u00e0 si ottiene con molto lavoro dietro ad ogni contenuto. Non basta pi\u00f9 scattare una semplice foto con lo smartphone, serve attrezzatura e preparazione prima della creazione di qualsiasi contenuto. Nulla \u00e8 lasciato al caso, dallo studio delle inquadrature, alle luci, alla scelta della musica (e anche degli outfit) a seconda della destinazione. L&#8217;identit\u00e0 invece si acquista seguendo un percorso pi\u00f9 personale, seguendo i propri gusti. \u00c8 ci\u00f2 che al pubblico piace: seguire una figura per il suo gusto comunicativo, e questo non si pu\u00f2 insegnare. Ormai il pubblico di Instagram sa bene come funzionano i meccanismi per content creator e influencer, quindi l&#8217;identit\u00e0 personale paga sempre.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>In questo periodo delicato caratterizzato dall\u2019emergenza Covid-19 com\u2019\u00e8 cambiata la vostra attivit\u00e0 di content creator?<\/strong><\/h4>\n\n\n\n<p>Il 2020 per noi \u00e8 stato un periodo di crescita nonostante la quasi totale assenza di viaggi. Ovviamente per\u00f2 la crescita \u00e8 avvenuta pi\u00f9 sul piano delle collaborazioni locali, spesso focalizzate su prodotti pi\u00f9 che sui viaggi, e abbiamo dovuto escogitare nuove tecniche comunicative legate alla quotidianit\u00e0, cosa che non eravamo abituati a fare prima. Ora che il settore viaggi ha ripreso a marciare lentamente verso la giusta strada abbiamo ripreso i ritmi frenetici abbandonati all&#8217;inizio del 2020.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Quali sono i fattori a cui prestate maggior attenzione quando i brand vi propongono una collaborazione e decidere se accettare o meno?<\/strong><\/h4>\n\n\n\n<p>Prima di tutto valutiamo se la collaborazione pu\u00f2 essere interessante per la nostra community o se si tratta di qualcosa completamente decentrato dal nostro stile. Ormai conosciamo bene chi ci segue, sappiamo a cosa prestano pi\u00f9 attenzione le persone ed \u00e8 facilmente intuibile se facciamo qualcosa fuori dalle nostre corde. Per esempio, alcune classi merceologiche cerchiamo di non toccarle mai perch\u00e9 non ci appartengono e dopo vari esperimenti abbiamo capito che, a discapito di un incarico lavorativo, dobbiamo preservare la nostra coerenza comunicativa.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-instagram wp-block-embed-instagram\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CP8CQPel7CX\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"13\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/CP8CQPel7CX\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\"> View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/CP8CQPel7CX\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A post shared by Luca &amp; Alessandro (@the_globbers)<\/a><\/p><\/div><\/blockquote><script async src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script>\n<\/div><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Ci sono formati, tecniche, che funzionano meglio nel mondo del travel e quali pensate possano essere i prossimi trend (es. guide, reels, igtv)?&nbsp;<\/strong><\/h4>\n\n\n\n<p>Noi personalmente amiamo i reel perch\u00e9 nel settore travel permettono di mostrare pi\u00f9 sfaccettature di una destinazione e la combinazione di musica e immagini risulta pi\u00f9 coinvolgente. Non abbiamo mai troppo considerato le IGTV perch\u00e9 a nostro gusto personale applicano troppi vincoli ai contenuti. Probabilmente Instagram spinger\u00e0 ancora i reel per contrastare TikTok e implementer\u00e0 con nuove funzioni questo tipo di contenuto.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Che consiglio dareste a chi vuole intraprendere un percorso simile al vostro? Quali sono invece gli errori da evitare?<\/strong><\/h4>\n\n\n\n<p>Non ci sono errori da evitare, piuttosto errori da fare per correggersi e definirsi. Se proprio dovessimo dare un consiglio sarebbe quello di non imitare nessuno. Probabilmente nell&#8217;enorme mondo di Instagram ci sarebbe sicuramente qualcuno di simile, ma mai qualcuno di completamente uguale se ciascuno esprimesse la sua personalit\u00e0 senza copiare gli altri. Come abbiamo detto prima il pubblico ormai riconosce l&#8217;unicit\u00e0 e percepisce molto bene quando qualcuno riesce a essere s\u00e9 stesso tramite i contenuti che pubblica.<\/p>\n\n\n\n<p>Non perderti le prossime interviste della nostra rubrica \u201c<a href=\"https:\/\/blog.buzzoole.com\/it\/tag\/ask-the-creator-it\/\">Ask the creator<\/a>\u201d, iscriviti alla nostra newsletter!<\/p>\n\n\n\n<div class=\"wp-block-button aligncenter is-style-squared\"><a class=\"wp-block-button__link has-background\" href=\"https:\/\/buzzoole.com\/newsletter\/it?utm_source=blog-buzzoole&amp;utm_medium=cta&amp;utm_campaign=ask-the-creator-theglobbers-ita\" style=\"background-color:#9d27b4\">ISCRIVITI<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Luca e Alessandro, conosciuti come \u201cThe Globbers\u201d, sono i vincitori della nostra ultima classifica dei migliori Travel influencer italiani su Instagram. In questa speciale intervista ci raccontano la loro esperienza di travel creator offrendo anche interessanti consigli per chi vuole intraprendere un percorso simile al loro. Scopriamo cosa ci hanno raccontato. Ciao Luca e Alessandro, &hellip; <\/p>\n<p><a href=\"https:\/\/blog.buzzoole.com\/it\/osservatorio-influencer-marketing\/intervista-the-globbers\/\" class=\"more-link\">Read more<span class=\"screen-reader-text\"> &#8220;Ask The Creator: intervista con The Globbers&#8221;<\/span><\/a><\/p>\n","protected":false},"author":15,"featured_media":51756,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[909],"tags":[955,986,963,974,976,987],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ask The Creator: intervista con The Globbers - Buzzoole<\/title>\n<meta name=\"description\" content=\"Torna la nostra rubrica &quot;Ask the creator&quot; con un&#039;intervista ai &quot;The Globbers&quot;, primi in classifica tra i Top 5 travel creator su Instagram.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.buzzoole.com\/it\/osservatorio-influencer-marketing\/intervista-the-globbers\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ask The Creator: intervista con The Globbers - Buzzoole\" \/>\n<meta property=\"og:description\" content=\"Torna la nostra rubrica &quot;Ask the creator&quot; con un&#039;intervista ai &quot;The Globbers&quot;, primi in classifica tra i Top 5 travel creator su Instagram.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.buzzoole.com\/it\/osservatorio-influencer-marketing\/intervista-the-globbers\/\" \/>\n<meta property=\"og:site_name\" content=\"Buzzoole\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Buzzoole\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/buzzoole\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-13T08:10:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-07-13T09:04:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2021\/07\/ask-the-creator-the-globbers.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1400\" \/>\n\t<meta property=\"og:image:height\" content=\"730\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Buzzoole\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Buzzoole\" \/>\n<meta name=\"twitter:site\" content=\"@buzzoole\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blog.buzzoole.com\/it\/osservatorio-influencer-marketing\/intervista-the-globbers\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.buzzoole.com\/it\/osservatorio-influencer-marketing\/intervista-the-globbers\/\"},\"author\":{\"name\":\"Buzzoole\",\"@id\":\"https:\/\/blog.buzzoole.com\/it\/#\/schema\/person\/46bde0c04087b2bf0be72048fb16e0a2\"},\"headline\":\"Ask The Creator: intervista con The Globbers\",\"datePublished\":\"2021-07-13T08:10:02+00:00\",\"dateModified\":\"2021-07-13T09:04:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blog.buzzoole.com\/it\/osservatorio-influencer-marketing\/intervista-the-globbers\/\"},\"wordCount\":837,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/blog.buzzoole.com\/it\/#organization\"},\"image\":{\"@id\":\"https:\/\/blog.buzzoole.com\/it\/osservatorio-influencer-marketing\/intervista-the-globbers\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2021\/07\/ask-the-creator-the-globbers.jpg\",\"keywords\":[\"ask the creator\",\"consigli\",\"creator\",\"influencer\",\"instagram\",\"travel\"],\"articleSection\":[\"Osservatorio Influencer Marketing\"],\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/blog.buzzoole.com\/it\/osservatorio-influencer-marketing\/intervista-the-globbers\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.buzzoole.com\/it\/osservatorio-influencer-marketing\/intervista-the-globbers\/\",\"url\":\"https:\/\/blog.buzzoole.com\/it\/osservatorio-influencer-marketing\/intervista-the-globbers\/\",\"name\":\"Ask The Creator: intervista con The Globbers - 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