{"id":41489,"date":"2018-10-09T16:48:58","date_gmt":"2018-10-09T14:48:58","guid":{"rendered":"https:\/\/blog.buzzoole.com\/?p=41489"},"modified":"2018-11-21T18:21:30","modified_gmt":"2018-11-21T17:21:30","slug":"brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer","status":"publish","type":"post","link":"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/","title":{"rendered":"Brand Mentions, la nuova feature che rivela i brand citati dagli influencer"},"content":{"rendered":"

Qualche mese fa nasceva <\/span>la nuova dashboard utente di Buzzoole<\/span><\/a>. Nuova influence chart, audience analytics, occhio approfondito sulle performance e trend dei vari canali. Un quadro piuttosto completo del macrocosmo social di ogni <\/span>Content Creator<\/b>. Oggi, grazie a un nuovo rilascio di prodotto, possiamo dire di aver posizionato un altro pezzo di questo grande puzzle!<\/span><\/p>\n

Brand Mentions<\/b><\/p>\n

Quali brand vengono citati dai creator nei loro post? Quali vengono menzionati con scopi di advertising? E quali invece in maniera organica? A queste domande risponde il neonato box \u201c<\/span>Brand Mentions<\/b>\u201d, posizionato nella parte alta della dashboard di ogni influencer e concepito per a<\/span>iutare i brand a comprendere di quali marchi hanno parlato in passato i creator e soprattutto quali hanno intrapreso con loro una collaborazione\u00a0(qualora fosse un post contrassegnato da hashtag della trasparenza o un branded content)<\/span><\/p>\n

\"\"<\/p>\n

Non \u00e8 necessario che un utente abbia taggato il brand, ma basta averlo citato in un post e automaticamente il nome comparir\u00e0 nel cloud. Cliccando su ogni brand citato sar\u00e0 possibile visionare il post in questione in modo tale da comprendere al meglio ogni aspetto, dal tone of voice alle modalit\u00e0 di collaborazione , dalla data di pubblicazione all\u2019engagement ottenuto.<\/span><\/p>\n

Chiaramente, il nuovo box \u00e8 personale e visibile al singolo creator che accede su Buzzoole. Ma oltre all\u2019utente, questi dati sono visibili anche ai brand che decidono di avviare una campagna di influencer marketing con noi e che quindi hanno accesso all\u2019intera dashboard dei creator coinvolti in campagna. <\/span><\/p>\n

Se hai bisogno di altre informazioni sulla nuova funzione o sulla possibilit\u00e0 di attivare una campagna con noi,\u00a0scrivici<\/a>.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Qualche mese fa nasceva la nuova dashboard utente di Buzzoole. Nuova influence chart, audience analytics, occhio approfondito sulle performance e trend dei vari canali. Un quadro piuttosto completo del macrocosmo social di ogni Content Creator. Oggi, grazie a un nuovo rilascio di prodotto, possiamo dire di aver posizionato un altro pezzo di questo grande puzzle! … <\/p>\n

Read more “Brand Mentions, la nuova feature che rivela i brand citati dagli influencer”<\/span><\/a><\/p>\n","protected":false},"author":15,"featured_media":41493,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88,96],"tags":[],"yoast_head":"\nBrand Mentions, la nuova feature che rivela i brand citati dagli influencer - Buzzoole<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Brand Mentions, la nuova feature che rivela i brand citati dagli influencer - Buzzoole\" \/>\n<meta property=\"og:description\" content=\"Qualche mese fa nasceva la nuova dashboard utente di Buzzoole. Nuova influence chart, audience analytics, occhio approfondito sulle performance e trend dei vari canali. Un quadro piuttosto completo del macrocosmo social di ogni Content Creator. Oggi, grazie a un nuovo rilascio di prodotto, possiamo dire di aver posizionato un altro pezzo di questo grande puzzle! … Read more "Brand Mentions, la nuova feature che rivela i brand citati dagli influencer"\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/\" \/>\n<meta property=\"og:site_name\" content=\"Buzzoole\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Buzzoole\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/buzzoole\" \/>\n<meta property=\"article:published_time\" content=\"2018-10-09T14:48:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-11-21T17:21:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2018\/10\/productUpdate1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1400\" \/>\n\t<meta property=\"og:image:height\" content=\"730\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Buzzoole\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Buzzoole\" \/>\n<meta name=\"twitter:site\" content=\"@buzzoole\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/\"},\"author\":{\"name\":\"Buzzoole\",\"@id\":\"https:\/\/blog.buzzoole.com\/it\/#\/schema\/person\/46bde0c04087b2bf0be72048fb16e0a2\"},\"headline\":\"Brand Mentions, la nuova feature che rivela i brand citati dagli influencer\",\"datePublished\":\"2018-10-09T14:48:58+00:00\",\"dateModified\":\"2018-11-21T17:21:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/\"},\"wordCount\":277,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/blog.buzzoole.com\/it\/#organization\"},\"image\":{\"@id\":\"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2018\/10\/productUpdate1.jpg\",\"articleSection\":[\"Brands\",\"Tecnologia\"],\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/\",\"url\":\"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/\",\"name\":\"Brand Mentions, la nuova feature che rivela i brand citati dagli influencer - Buzzoole\",\"isPartOf\":{\"@id\":\"https:\/\/blog.buzzoole.com\/it\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2018\/10\/productUpdate1.jpg\",\"datePublished\":\"2018-10-09T14:48:58+00:00\",\"dateModified\":\"2018-11-21T17:21:30+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/#primaryimage\",\"url\":\"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2018\/10\/productUpdate1.jpg\",\"contentUrl\":\"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2018\/10\/productUpdate1.jpg\",\"width\":1400,\"height\":730},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/blog.buzzoole.com\/it\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Brand Mentions, la nuova feature che rivela i brand citati dagli influencer\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blog.buzzoole.com\/it\/#website\",\"url\":\"https:\/\/blog.buzzoole.com\/it\/\",\"name\":\"Buzzoole\",\"description\":\"Technology driven Influencer Marketing that works for every strategy.\",\"publisher\":{\"@id\":\"https:\/\/blog.buzzoole.com\/it\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/blog.buzzoole.com\/it\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/blog.buzzoole.com\/it\/#organization\",\"name\":\"Buzzoole\",\"url\":\"https:\/\/blog.buzzoole.com\/it\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\/\/blog.buzzoole.com\/it\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2018\/07\/logo.png\",\"contentUrl\":\"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2018\/07\/logo.png\",\"width\":184,\"height\":38,\"caption\":\"Buzzoole\"},\"image\":{\"@id\":\"https:\/\/blog.buzzoole.com\/it\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/Buzzoole\",\"https:\/\/twitter.com\/buzzoole\",\"https:\/\/www.instagram.com\/buzzoole\",\"http:\/\/www.linkedin.com\/company\/buzzoole\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/blog.buzzoole.com\/it\/#\/schema\/person\/46bde0c04087b2bf0be72048fb16e0a2\",\"name\":\"Buzzoole\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\/\/blog.buzzoole.com\/it\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2021\/09\/mark.png\",\"contentUrl\":\"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2021\/09\/mark.png\",\"caption\":\"Buzzoole\"},\"sameAs\":[\"https:\/\/buzzoole.com\",\"https:\/\/www.facebook.com\/buzzoole\",\"https:\/\/www.instagram.com\/buzzoole\",\"https:\/\/twitter.com\/Buzzoole\"],\"url\":\"https:\/\/blog.buzzoole.com\/it\/author\/buzzoole\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Brand Mentions, la nuova feature che rivela i brand citati dagli influencer - Buzzoole","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/","og_locale":"it_IT","og_type":"article","og_title":"Brand Mentions, la nuova feature che rivela i brand citati dagli influencer - Buzzoole","og_description":"Qualche mese fa nasceva la nuova dashboard utente di Buzzoole. Nuova influence chart, audience analytics, occhio approfondito sulle performance e trend dei vari canali. Un quadro piuttosto completo del macrocosmo social di ogni Content Creator. Oggi, grazie a un nuovo rilascio di prodotto, possiamo dire di aver posizionato un altro pezzo di questo grande puzzle! … Read more \"Brand Mentions, la nuova feature che rivela i brand citati dagli influencer\"","og_url":"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/","og_site_name":"Buzzoole","article_publisher":"https:\/\/www.facebook.com\/Buzzoole","article_author":"https:\/\/www.facebook.com\/buzzoole","article_published_time":"2018-10-09T14:48:58+00:00","article_modified_time":"2018-11-21T17:21:30+00:00","og_image":[{"width":1400,"height":730,"url":"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2018\/10\/productUpdate1.jpg","type":"image\/jpeg"}],"author":"Buzzoole","twitter_card":"summary_large_image","twitter_creator":"@Buzzoole","twitter_site":"@buzzoole","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/#article","isPartOf":{"@id":"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/"},"author":{"name":"Buzzoole","@id":"https:\/\/blog.buzzoole.com\/it\/#\/schema\/person\/46bde0c04087b2bf0be72048fb16e0a2"},"headline":"Brand Mentions, la nuova feature che rivela i brand citati dagli influencer","datePublished":"2018-10-09T14:48:58+00:00","dateModified":"2018-11-21T17:21:30+00:00","mainEntityOfPage":{"@id":"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/"},"wordCount":277,"commentCount":0,"publisher":{"@id":"https:\/\/blog.buzzoole.com\/it\/#organization"},"image":{"@id":"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/#primaryimage"},"thumbnailUrl":"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2018\/10\/productUpdate1.jpg","articleSection":["Brands","Tecnologia"],"inLanguage":"it-IT","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/","url":"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/","name":"Brand Mentions, la nuova feature che rivela i brand citati dagli influencer - Buzzoole","isPartOf":{"@id":"https:\/\/blog.buzzoole.com\/it\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/#primaryimage"},"image":{"@id":"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/#primaryimage"},"thumbnailUrl":"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2018\/10\/productUpdate1.jpg","datePublished":"2018-10-09T14:48:58+00:00","dateModified":"2018-11-21T17:21:30+00:00","breadcrumb":{"@id":"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/"]}]},{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/#primaryimage","url":"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2018\/10\/productUpdate1.jpg","contentUrl":"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2018\/10\/productUpdate1.jpg","width":1400,"height":730},{"@type":"BreadcrumbList","@id":"https:\/\/blog.buzzoole.com\/it\/brands\/brand-mentions-la-nuova-feature-che-rivela-i-brand-citati-dagli-influencer\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/blog.buzzoole.com\/it\/"},{"@type":"ListItem","position":2,"name":"Brand Mentions, la nuova feature che rivela i brand citati dagli influencer"}]},{"@type":"WebSite","@id":"https:\/\/blog.buzzoole.com\/it\/#website","url":"https:\/\/blog.buzzoole.com\/it\/","name":"Buzzoole","description":"Technology driven Influencer Marketing that works for every strategy.","publisher":{"@id":"https:\/\/blog.buzzoole.com\/it\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blog.buzzoole.com\/it\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"it-IT"},{"@type":"Organization","@id":"https:\/\/blog.buzzoole.com\/it\/#organization","name":"Buzzoole","url":"https:\/\/blog.buzzoole.com\/it\/","logo":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/blog.buzzoole.com\/it\/#\/schema\/logo\/image\/","url":"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2018\/07\/logo.png","contentUrl":"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2018\/07\/logo.png","width":184,"height":38,"caption":"Buzzoole"},"image":{"@id":"https:\/\/blog.buzzoole.com\/it\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Buzzoole","https:\/\/twitter.com\/buzzoole","https:\/\/www.instagram.com\/buzzoole","http:\/\/www.linkedin.com\/company\/buzzoole"]},{"@type":"Person","@id":"https:\/\/blog.buzzoole.com\/it\/#\/schema\/person\/46bde0c04087b2bf0be72048fb16e0a2","name":"Buzzoole","image":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/blog.buzzoole.com\/it\/#\/schema\/person\/image\/","url":"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2021\/09\/mark.png","contentUrl":"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2021\/09\/mark.png","caption":"Buzzoole"},"sameAs":["https:\/\/buzzoole.com","https:\/\/www.facebook.com\/buzzoole","https:\/\/www.instagram.com\/buzzoole","https:\/\/twitter.com\/Buzzoole"],"url":"https:\/\/blog.buzzoole.com\/it\/author\/buzzoole\/"}]}},"_links":{"self":[{"href":"https:\/\/blog.buzzoole.com\/it\/wp-json\/wp\/v2\/posts\/41489"}],"collection":[{"href":"https:\/\/blog.buzzoole.com\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.buzzoole.com\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.buzzoole.com\/it\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.buzzoole.com\/it\/wp-json\/wp\/v2\/comments?post=41489"}],"version-history":[{"count":4,"href":"https:\/\/blog.buzzoole.com\/it\/wp-json\/wp\/v2\/posts\/41489\/revisions"}],"predecessor-version":[{"id":44646,"href":"https:\/\/blog.buzzoole.com\/it\/wp-json\/wp\/v2\/posts\/41489\/revisions\/44646"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.buzzoole.com\/it\/wp-json\/wp\/v2\/media\/41493"}],"wp:attachment":[{"href":"https:\/\/blog.buzzoole.com\/it\/wp-json\/wp\/v2\/media?parent=41489"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.buzzoole.com\/it\/wp-json\/wp\/v2\/categories?post=41489"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.buzzoole.com\/it\/wp-json\/wp\/v2\/tags?post=41489"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}