{"id":44160,"date":"2019-10-24T11:11:41","date_gmt":"2019-10-24T09:11:41","guid":{"rendered":"https:\/\/blog.buzzoole.com\/?p=44160"},"modified":"2019-10-24T11:27:28","modified_gmt":"2019-10-24T09:27:28","slug":"switch-creator-account","status":"publish","type":"post","link":"https:\/\/blog.buzzoole.com\/en\/creators-influencer-marketing-2\/switch-creator-account\/","title":{"rendered":"The Benefits of the Instagram Creator Profile"},"content":{"rendered":"\n<p>Until early 2019, the only way to access Instagram insights and advanced features was <a href=\"https:\/\/blog.buzzoole.com\/creators-influencer-marketing\/how-and-why-switch-a-business-profile-on-instagram\/\">switching to a Business profile<\/a>. But for a while now, the social platform has launched an alternative to it: the Creator profile.<br>Now available to all users, it focuses on Content Creators\u2019 needs by offering them new useful metrics and features.<br>What\u2019s new then? In addition to posts and audience insights, already offered in the Business profile, you\u2019ll find:<\/p>\n\n\n\n<ul><li><strong>Streamlined messaging<\/strong>: DMs are sorted into \u201c<strong>Primary<\/strong>\u201d,\u201d<strong>General<\/strong>\u201d and \u201c<strong>Requests<\/strong>\u201d, so that influencers can manage and prioritise the messages they want to receive and be notified of.<\/li><li><strong>Daily Insights:<\/strong> the weekly growth data has now turned into a daily report on the number of follows and unfollows. This helps influencers understand which posts positively or negatively impact them each day.<\/li><li><strong>Category in bio:<\/strong> when switching to a Creator profile, influencers are given the opportunity to label themselves and better express their activity (e.g., as <em>Actor<\/em>, <em>Chef<\/em>, <em>Stylist<\/em>\u2026), and to use Call to Action buttons (emails, messages and calls) to manage contacts. <\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How to switch to the Instagram Creator Profile?<\/strong><\/h2>\n\n\n\n<p>Whether you have a personal or already a Business one, switching to a Creator Profile is easier than you think. It\u2019ll take just 2 minutes!&nbsp;<\/p>\n\n\n\n<ul><li>Go into your <strong>Settings <\/strong>and select <strong>Account<\/strong>.<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"190\" height=\"300\" src=\"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100538-190x300.jpg\" alt=\"switch to a creator account\" class=\"wp-image-44161\" srcset=\"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100538-190x300.jpg 190w, https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100538-768x1215.jpg 768w, https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100538-1024x1620.jpg 1024w, https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100538-640x1013.jpg 640w, https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100538.jpg 1077w\" sizes=\"(max-width: 190px) 90vw, 190px\" \/><\/figure><\/div>\n\n\n\n<ul><li>At the bottom, select <strong>Switch to Professional account<\/strong> or <strong>Switch to Creator account<\/strong> if you already have a Business one.<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"191\" height=\"300\" src=\"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100557-191x300.jpg\" alt=\"switch to a creator account\" class=\"wp-image-44163\" srcset=\"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100557-191x300.jpg 191w, https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100557-768x1205.jpg 768w, https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100557-1024x1607.jpg 1024w, https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100557-640x1004.jpg 640w, https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100557.jpg 1072w\" sizes=\"(max-width: 191px) 90vw, 191px\" \/><\/figure><\/div>\n\n\n\n<ul><li>Choose the category that best describes what you do, and go next.<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"188\" height=\"300\" src=\"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100618-188x300.jpg\" alt=\"switch to a creator acccount\" class=\"wp-image-44165\" srcset=\"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100618-188x300.jpg 188w, https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100618-768x1224.jpg 768w, https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100618-1024x1631.jpg 1024w, https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100618-640x1020.jpg 640w, https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100618.jpg 1067w\" sizes=\"(max-width: 188px) 90vw, 188px\" \/><\/figure><\/div>\n\n\n\n<ul><li>Decide which information you want to be visible in your Instagram bio.<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"189\" height=\"300\" src=\"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100639-189x300.jpg\" alt=\"switch to a creator account\" class=\"wp-image-44167\" srcset=\"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100639-189x300.jpg 189w, https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100639-768x1218.jpg 768w, https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100639-1024x1624.jpg 1024w, https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100639-640x1015.jpg 640w, https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2019\/10\/Screenshot_20191024-100639.jpg 1068w\" sizes=\"(max-width: 189px) 90vw, 189px\" \/><\/figure><\/div>\n\n\n\n<p>Done! You can now enjoy all the perks of your new Creator profile, have data at hand and show Brands your professionalism. There\u2019s something more: if you haven\u2019t done it yet, join the <a href=\"https:\/\/buzzoole.com\/?utm_source=blog-buzzoole&amp;utm_medium=post&amp;utm_campaign=howto-profilo-creator-eng\">Buzzoole community<\/a>! Your Creator profile will make you stand up for our next Influencer Marketing campaigns.<\/p>\n\n\n\n<p>And if you want to keep up with all the latest news about Influencer Marketing, there\u2019s no better way than subscribing to our newsletter.<\/p>\n\n\n\n<div class=\"wp-block-button aligncenter is-style-squared\"><a class=\"wp-block-button__link has-background\" href=\"https:\/\/buzzoole.com\/newsletter?utm_source=blog-buzzoole&amp;utm_medium=cta&amp;utm_campaign=ask-the-expert-creator-account-eng\" style=\"background-color:#9d27b4\">SUBSCRIBE<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Until early 2019, the only way to access Instagram insights and advanced features was switching to a Business profile. But for a while now, the social platform has launched an alternative to it: the Creator profile.Now available to all users, it focuses on Content Creators\u2019 needs by offering them new useful metrics and features.What\u2019s new &hellip; <\/p>\n<p><a href=\"https:\/\/blog.buzzoole.com\/en\/creators-influencer-marketing-2\/switch-creator-account\/\" class=\"more-link\">Read more<span class=\"screen-reader-text\"> &#8220;The Benefits of the Instagram Creator Profile&#8221;<\/span><\/a><\/p>\n","protected":false},"author":15,"featured_media":40427,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1005],"tags":[950,934,942],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Benefits of the Instagram Creator Profile - Buzzoole<\/title>\n<meta name=\"description\" content=\"Take your Instagram account to the next level with the &quot;Creator account&quot;. You can get all its perks with our step-by-step guide!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.buzzoole.com\/en\/creators-influencer-marketing-2\/switch-creator-account\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Benefits of the Instagram Creator Profile - Buzzoole\" \/>\n<meta property=\"og:description\" content=\"Take your Instagram account to the next level with the &quot;Creator account&quot;. You can get all its perks with our step-by-step guide!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.buzzoole.com\/en\/creators-influencer-marketing-2\/switch-creator-account\/\" \/>\n<meta property=\"og:site_name\" content=\"Buzzoole\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Buzzoole\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/buzzoole\" \/>\n<meta property=\"article:published_time\" content=\"2019-10-24T09:11:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-10-24T09:27:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2018\/06\/bruno-gomiero-94171-unsplash.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"688\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Buzzoole\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Buzzoole\" \/>\n<meta name=\"twitter:site\" content=\"@buzzoole\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blog.buzzoole.com\/en\/creators-influencer-marketing-2\/switch-creator-account\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.buzzoole.com\/en\/creators-influencer-marketing-2\/switch-creator-account\/\"},\"author\":{\"name\":\"Buzzoole\",\"@id\":\"https:\/\/blog.buzzoole.com\/en\/#\/schema\/person\/46bde0c04087b2bf0be72048fb16e0a2\"},\"headline\":\"The Benefits of the Instagram Creator Profile\",\"datePublished\":\"2019-10-24T09:11:41+00:00\",\"dateModified\":\"2019-10-24T09:27:28+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blog.buzzoole.com\/en\/creators-influencer-marketing-2\/switch-creator-account\/\"},\"wordCount\":345,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/blog.buzzoole.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/blog.buzzoole.com\/en\/creators-influencer-marketing-2\/switch-creator-account\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2018\/06\/bruno-gomiero-94171-unsplash.jpg\",\"keywords\":[\"how to\",\"instagram\",\"tips\"],\"articleSection\":[\"Creators Influencer Marketing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/blog.buzzoole.com\/en\/creators-influencer-marketing-2\/switch-creator-account\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.buzzoole.com\/en\/creators-influencer-marketing-2\/switch-creator-account\/\",\"url\":\"https:\/\/blog.buzzoole.com\/en\/creators-influencer-marketing-2\/switch-creator-account\/\",\"name\":\"The Benefits of the Instagram Creator Profile - Buzzoole\",\"isPartOf\":{\"@id\":\"https:\/\/blog.buzzoole.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/blog.buzzoole.com\/en\/creators-influencer-marketing-2\/switch-creator-account\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/blog.buzzoole.com\/en\/creators-influencer-marketing-2\/switch-creator-account\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.buzzoole.com\/wp-content\/uploads\/2018\/06\/bruno-gomiero-94171-unsplash.jpg\",\"datePublished\":\"2019-10-24T09:11:41+00:00\",\"dateModified\":\"2019-10-24T09:27:28+00:00\",\"description\":\"Take your Instagram account to the next level with the \\\"Creator account\\\". 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