{"id":39297,"date":"2017-09-15T17:26:33","date_gmt":"2017-09-15T15:26:33","guid":{"rendered":"https:\/\/blog.buzzoole.com\/?p=39297"},"modified":"2018-05-28T12:55:13","modified_gmt":"2018-05-28T10:55:13","slug":"game-of-thrones-social-media-infographic","status":"publish","type":"post","link":"https:\/\/blog.buzzoole.com\/en\/social-media-trends\/game-of-thrones-social-media-infographic\/","title":{"rendered":"The Game of Engagement: our GoT Social Media Infographic"},"content":{"rendered":"

Just a few days has seen the end of the seventh season of <\/span>Game of Thrones<\/span><\/i>, one of the most watched TV series of all time, and we’re missing our #GOT fix already. The wonderful world created from George R. R. Martin’s novels has inspired so many conversations online, and brands have been taking part in the hype. We’ve taken a look at all things social media and brands online, so enjoy and feast your eyes on how this latest series of <\/span>Game of Thrones<\/span><\/i> has made an impact across the online world, from posts, blogs, and memes to marketing campaigns. Collected below are some interesting examples and facts and figures of the <\/span>Game of Thrones<\/span><\/i> 2017 phenomenon.<\/span><\/p>\n

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First of all, how did this series affect us most? Tickled our funny bones, reduced us to tears, had us jumping up in anger? Well, while there was a lot of emotion online during this season’s <\/span>Game of Thrones<\/span><\/i>, joyful came out on top! <\/span><\/p>\n

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In the battle of the platforms, who came out strongest? Clearly Twitter, with 73% of <\/span>Game of Thrones<\/span><\/i>‘ posts appearing on the platform!<\/span><\/p>\n

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Hashtags, the tenth birthday of which has just recently passed, have become a vital way of organising online conversations and allowing vast communities to participate in the same topic. For this season, the top Twitter hashtag used was of course #GameOfThrones, used 10,000,000+ times. <\/span><\/p>\n

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Who were the top online conversationalists during this season? Well, the top Twitterer was the actor @kumailn! His August 21st tweet was retweeted over 45,200 times.<\/span><\/p>\n

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There are some very fine people among the White Walkers. There are many sides to this conflict. #GameofThrones<\/a><\/p>\n

– Kumail Nanjiani (@kumailn) 21 agosto 2017<\/a><\/p><\/blockquote>\n

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With the excitement surrounding the series online, brands have joined in the fun with <\/span>Game of Thrones<\/span><\/i> inspired content. Joining in popular online topics such as this is a great way to drive customers towards your brand, however only as long as it is done well. You are entering a new conversation to attract more customers, so must do so in a way that is relevant to both the topic and your brand. When done well, it can be a fantastic way to engage and connect with a new audience in a fun and relevant way. To find out more about this, check out our latest <\/span>article<\/span><\/a> on micro-moments and Influencers. <\/span><\/p>\n