CategoriesBusiness, Influencer MarketingPosted on
Category: Business
The Power of Influencer Marketing in the Travel Industry
Have you ever found out about an amazing destination via social media, and made plans to travel there despite …
The Mutual Evolution of Millennials and Food
Last week I had the honour of being among the speakers at the Seeds & Chips Global Food Innovation Summit,…
Falling for the Wrong Influencer: the Pepsi story
The reaction to the latest Pepsi advert is clear: image is not enough. We need a motive behind the visuals. Wi…
How has Influencer Marketing impacted the Beauty Industry?
Ever wondered why you can always find several 60-second lip gloss tutorials when browsing the explore page on …